A couple of weeks ago, the U.S. Federal Trade Commission (FTC) came out with new rules on advertising for online business owners. I didn't say too much about it, at the time, although I did give you a couple of links to check it out for yourselves.

There was a reason for that.

Some of these new rules are goofier than I first thought. At least one seems impossible to comply with. They also require that you ALWAYS use an Electronic Signature Script to prove that YOU complied with their demands.

Not being a lawyer, I didn't want to try to interpret them for you and get it wrong. God forbid I ever be wrong. Wink

I was also waiting on something I knew would be forthcoming that would solve the problem. Since the deadline for everyone to be in compliance with these rules is December 1, 2009, I'm delighted I didn't have to wait long.

I have used AutoWebLaw Pro for YEARS. I LOVE it. It's a program, written by an attorney, that provides (with fill in the blanks for your own company) every online business legal form and document you could ever need.

I've seen products consisting of a few to a dozen documents, for twice the cost - and more! Over 60 important forms, disclaimers, disclosures, and contracts in AutoWebLaw Pro are designed specifically for online businesses PLUS the six (6) NEW documents just added to address this new round of FTC requirements.

The cost is extremely reasonable! I haven't had to visit an attorney, at several hundred dollars per hour, since I started using AWLP. And, after reading legal documents for years, I know a good contract, etc. when I see it.

The package now even comes with a GREAT Electronic Signature Script - one of the new requirements!

And, here's the best news. Even though I was waiting to mention this until it was updated, AutoWebLaw Pro is designed to pull its Data directly from their servers.

This means, once you own it, whenever you open your copy of AutoWebLaw, it's automatically ALWAYS up to date with any and all new upgrades and documentation! New compliance documents are always added. No additional fees! You can't beat that with a stick.

You are soon going to see new compliance documents all over the Web. But, you won't know who wrote them. Did an attorney write them, or did the site owners do it themselves? And, did they understand the new (or, any) legal requirements when they did it?

If you're going to be in business on the Web, believe me when I tell you - you NEED this product. And, you especially need it right now. You have until December 1, 2009 to be in compliance!


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* dr. jl scott is the Founder of Chamber of Commerce - on the Web™ http://www.ChamberofCommerce-ontheWeb.com - and also the publisher of the Online Business Trade Journal™ - the blog that keeps you up to date with online business coming of age. Visit: http://www.OnlineBusinessTradeJournal.com

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